I recently read an article by Steve Olenski on Forbes.com that talked about the continued power of direct mail.
As long as you’re providing value first, I think that DM can be a great benefit to social media.
As a continuation to our last post, here's more relevant information on QR code and how you can make it work with your marketing campaigns.
DONT’S in a QR Code Marketing Campaign
It’s been years in the making with numerous deadline delays to fully integrate the Intelligent Mail Barcode (IMB) from the USPS.
With the dawn of a new year, we are greeted with commercials and advertisements encouraging us to be healthier, eat better, exercise more.
I recently read a good, quick article from Deliver Magazine.
As long as they've been a part of organizations, sales and marketing teams have been finding ways to deflect responsibility and blame each other for poor marketing results or dismal sales performan
In my last post, I gave you a brief overview on how DCG uses email marketing to broaden the reach of delivery for our clients.
For those that work with me, it’s a no brainer answer when they are asked if I like to work with rented or purchased lists. For those that don’t, I dislike it very much.
You never get a second chance to make a first impression. This statement rings even truer when it comes to marketing.
So what the heck is a PURL? Besides those white orbs from oysters...
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